| Whether you’re a full-time freelancer, agency owner, moonlighter or aspiring entrepreneur, this book will teach you the important basics about the financial side of a creative business.
Watch the introduction to the accompanying webcast series (right) and download the PDF here. Sign up for the companion webcast series here. |
The Creative Professional’s Guide to Money addresses the money questions that a wide range of creatives are dealing with, including how to:
- Develop the business mindset required to take your business to the next level.
- Position your price and talk about money with confidence.
- Get out of the money fog.
This book is aimed at creative types, and based on Ilise Benun’s 20+ years of experience working with creatives as the founder ofMarketing Mentor. But it’s equally valuable to anyone who has a special talent or service to offer the world but hasn’t quite figured out how to get people to pay for it.
It offers a wealth of guidance on deciding how much you’re worth, presenting that figure with a straight face and then managing all the nuances of what happens next if, to your astonishment, someone actually agrees to your price.
If you take only a fraction of the advice in these pages, you can count on a solid return on your investment. You probably won’t even feel awkward talking about it. And that’s money in the bank.
